Content Mapping: Professor Funnelholic at the Demand Gen Academy again

Marketing Genius AcademyYep, more content designed to help you.  Once again, I am TA’ing Ardath Albee’s class in the Demand Gen Academy.  Today we’ll discuss content mapping, which is Ardath’s specialty of course, and the class and associated ebook will be great content.

If you have missed the previous sessions, the Demand Gen Academy is a cool concept. It’s a free, online learning program for sales and marketing folks.  The content is hands-on, practical training designed to get people certified in demand generation.  Cool and easy.  Again, this is late notice, but you can still earn your badge by catching the sessions on demand.

Looking forward to seeing you there!

Craig Rosenberg is the Funnelholic. He loves sales, marketing, and things that drive revenue. Follow him on Google+ or Twitter